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About
Services
Andi Smiles
Let's chat
About
Services
Andi Smiles
Let's chat
About
Services
Let's chat

A track record built from the inside

ABOUT ME

I bring over 10 years of marketing experience, including four years leading content, product, and customer marketing at Collective.

There, I shaped how the company told its story — from brand to product — building the product marketing function, defining positioning, and giving teams one clear voice in the market.

I also built and scaled content and customer marketing across referral, SEO, blog, webinars, email, and social — driving 25% of growth and building the credibility that turned customers into a community.

Now, I combine in-house leadership with hands-on execution — and I use AI to listen at scale, turning customer voices into patterns you can trust. The result: messaging and marketing that are faster to build and stronger to believe in.

“Andi has a unique ability to tie data, research, and storytelling together — translating complex product ideas into clear, meaningful narratives that resonate with customers and drive real results. Because of that, features didn’t just launch — they connected.”

Alexis Doris, Principal Product Manager, Growth

From insight to launch

1

Listen

AI and qualitative research surface what your buyers care about most.

2

Align

I translate those insights into positioning, messaging, and sales enablement that every team can use.

3

Launch

Together, we turn clarity into action — with campaigns, content, and customer stories that drive growth.

Start the conversation
Tell me what you’re building and where you could use help.

Thank you!

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